Resumo

A strategy to foster entrepreneurship is strengthening the individual’s ability to exploit opportunities in business and society, relating entrepreneurship concepts as the engine of social change. To develop these competences, in our opinion, it must be a part of the educational system. The creation of a new venture may be influenced by the perceived feasibility and the positiveness of past experiences. Shapero and Sokol (1982) explain that attitudes relate to entrepreneurial intentions and these characteristics can be learned and often vary based on personal characteristics and situations.

The following work addresses the practice of teaching entrepreneurship in universities and business schools and the link it may have with the theory of planned behavior. How entrepreneurial behaviors, attitudes and skills can be encouraged to develop a sense of social entrepreneurship and generate actions that impact society.

The entrepreneurial activity varies across the countries and nations, especially because of theirs cultures, and different educations, technologies, laws, resources and economic development. Still, the macro (markets and government) and the micro environment (universities), are crucial for new enterprises and to the development and support of the intentions of students to become entrepreneurs and prompt them toward more ambitious startup plans. (FRANKE and LÜTHJE, 2004)

This area of research includes studies from multiple disciplines, since it is a trending topic that has a huge impact. After presenting an analysis of the literature of authors who applied studies in entrepreneurship schools, this article intends to stimulate reflections on the theme from these different perspectives.

As observed in the literature presented, sustainable improvements in society may be via the two pillars addressed: social entrepreneurs and their education in business schools. By eliciting them, we will have the potential for global improvements in different areas of development, as a strength of business, a better understanding of innovations, incentives, and ways to develop them, introducing entrepreneurship education into the instruction of the new generation.

Entrepreneurship is already a strategy to foster job creation in many countries. It is necessary to help the students to see the career of entrepreneur as a viable option, preparing them with better skills to develop and succeed this type of business. The courses to be offered at universities can serve of different proposes: learning, generate ideas, planning, and mostly to impact and help students to see themselves as social entrepreneurs and innovators. Educational institutions may help to develop the human capital while fostering entrepreneurial mindsets in its students.

Dees, J. G. (1998). The meaning of social entrepreneurship. Fayolle, A., & Liñán, F. (2014). The future of research on entrepreneurial intentions. Journal of Business Research, 67(5), 663-666. Franke, N., & Lüthje, C. (2004). Entrepreneurial intentions of business students—A benchmarking study. International Journal of Innovation and Technology Management, 1(03), 269-288.